New York Fashion Week F/W 2023

Kandama’s latest collection, entitled "The Emancipation of Maria Clara", was launched at New York Fashion Week S/S 2023, powered by Rise NYFW. The launch took place on Friday, September 9th, and featured a dynamic fashion experience alongside other talented designers. The event was held at Studio Arte, 265 West 37th Street, New York, NY, United States.

Kandama’s collection paid homage to the journey of the Filipino woman, who has continually adapted to societal changes to claim her rightful place in both local and global arenas. This stood in contrast to the original Maria Clara archetype—a myth perpetuated by the Spaniards to subjugate the strong, powerful women who existed before their arrival.

By showcasing at NYFW, Kandama shared its unique perspective as an indigenous cultural enterprise on a global platform, redefining what an empowered Filipino woman looks like—in the boardroom, the bedroom, and everywhere in between.